Drive awareness, loyalty and revenue with well-timed, contextual and personal messaging.

eMarketing and Campaigns


Intuitive. Graphical HTML. Target Lists. Measure ROI. Integrated.

Northstar eMarketing simplifies and increases communication with your guests and customers to help you drive awareness and revenue. Integrated into the rest of Northstar, eMarketing uses the deep query and filtering powers of the database platform to drill into multiple areas of your resort to help you find precisely the guest profiles you wish to communicate with.

Northstar eMarketing provides HTML editing tools to create polished and targeted graphical content. It helps focus your messaging by directing it to the right people at the right time.

Features

  • Query wizard ensures deep cross module drill-down to find the targets you want
  • Ability to create unlimited campaigns and target lists
  • Execution/tracking of campaigns
  • Ability to send campaigns on specific days
  • Tag revenue generating club activities to campaigns
  • Link campaigns to members, prospects and guests
  • Load address from CSV file
  • List of campaign details under individual member profile
  • Fully integrated HTML editor

Benefits

  • Communicating the right message at the right time drives revenue
  • Promotion of club events
  • Manage unlimited number of email lists and address books
  • Mailing list management
  • Send test emails prior to launch